Prep my baby
Prep my baby launched in October 2011 by two Kent based 'mumpreneurs', Joanna and Liz, who are also sisters. The aim of this new online retail site is to provide consumers with stylish and functional mum, bump and baby products with a focus on all things Organic.The original idea for setting up a new business came about due to one half of us leaving full time employment as a teacher to concentrate on family life. As is often the case with stay-at-home-mums, it soon became apparent that switching from a busy career to suddenly being at home all day became a challenge in itself; the little grey cells were dwindling fast! The other half of us continues to work part time in the City as a Marketing and Communications Executive but hopes to be able to leave this soon to concentrate full time on family and prepmybaby and so it was that we pooled our skills.
With 3 children between us we spent a large amount of 'free' time browsing web-based shopping sites at all hours of the day! Our last 2 children were born 2 days apart and so we spent time together in between feeding and naps researching products and the baby market. Our site is completely self-funded and we have built and designed the website ourselves which means we can make regular updates and keep it fresh.
Knowing that new skin is incredibly sensitive, we focused on organic products. Where possible we have therefore sourced organic clothing and skincare ranges, which are kind to the environment. Between us, our experience of pregnancy also demonstrated how sensitive mum-to-be skin can become; the award winning Organic Skincare range from Vital Touch is therefore perfect for expectant mums who enjoy being pampered.
Our largely Organic designer clothing ranges consist of rompers, babygrows, dresses, trousers, jackets, T-shirts, vests, socks, tights, bibs and shoes. These designer ranges such as Fozia, Organics for Kids and Green Eyed Monster have been carefully sourced in order to 'fit' the look and feel of prepmybaby. In addition to this we stock a range of accessories including teething necklaces, dummies, baby slings, activity mats and much more. Not forgetting the all important gift section; perfect for baby showers and new arrivals!
Our products have been sourced from UK based niche lines, which offer that something a little bit different and stylish than is usually found on the high street. With a price point aimed at mid to high range we feel our items are desirable for any new mum and family.
Our long-term vision for the company is for it to become a successful business which can be worked around family life.
"Prep my baby was born out of a desire to source stylish items that were that little bit different, maybe not what you would find on most high streets. Its also something which I hope enables me one day to be at home with my children but still have a career." (Joanna Hammond)
"Both having boys we felt the need to provide the baby market with items which are more than the classic 'blue for a boy, pink for a girl' and so our ranges are fun and bright and offer variety not always found on the high street." (Liz Seage)
www.prepmybaby.co.uk
All enquiries to Joanna Hammond and Liz Seage at info@prepmybaby.co.uk
